BRAND DIAGNOSIS
Do you want to know HOW YOUR BRAND IS CURRENTLY PERCEIVED?
It's not a luxury, it's a necessity. It's the first step every successful brand takes before any marketing activity. This diagnostic helps you evaluate your strategy and messaging so you can invest wisely, connect better with your audience, and build a solid foundation for your brand.
Brand DNA Diagnostics
Targeting, Client and Target Audience Diagnosis
360° Brand Diagnostics (presence channels and touchpoints)
Brand Positioning Diagnosis: Messages, Communication and Advertising
Diagnosis of Perception and Image
Diagnosis of Perception and Image
Diagnosis of Areas of Opportunity
Diagnosis of: Defined goals
Brand Diagnosis: Brand Brief and Guide
STRATEGIC CREATIVITY consulting
Do you have a business with negative sales?
Let's delve deeper! Together, we'll create customized strategies. I offer tailored consulting services that follow your brand diagnosis, helping you optimize, reorganize, or scale your existing brand with clear, creative, and results-oriented strategies.
You will reduce advertising losses and turn investment into results.
You will align communication with business objectives.
You will understand your audience and communicate in their language.
You will create a 360° communication base from your brand's DNA.
You will design a clear strategic plan for goals and objectives.
You will position your brand with an authentic and differentiated proposition.
You will refine ideas and materials before launch.
You will organize and manage external creatives and suppliers.
You will translate needs into a clear brief for aligned executions.
You will identify means for greater strategic impact of your brand.
START-UP CONSULTING
Build from the beginning what others correct later.
Before choosing a logo, creating a social media presence, or launching a campaign, you need to understand your brand identity, your purpose, and how you'll connect with others through your core values. This session is the first creative and strategic step you need if you're about to launch a project, business, personal brand, or venture. Here, we'll lay the foundation that will provide direction and coherence to everything that follows.
A strategic foundation that will save you time, money, and headaches.
Clarity about what your brand should communicate and why.
You will know your audience perfectly.
You will understand the importance of your brand's DNA.
You will learn to manage your marketing team, designers, agencies, programmers, copywriters, or yourself if you decide to do it on your own.
CREATIVE DIRECTION
You've tried everything, except INJECTING STRATEGIC CREATIVITY into your brand.
I'm the key link between your business and your chosen agency, your in-house team, or if you do it all yourself, so you no longer have to work alone. I help you create, direct, and review creative concepts, videos, photos, scripts, content, and advertising, strengthening and positioning your brand. Stop wasting money; invest in your communication with strategic direction that transforms creativity into real results.
We define the creative concept that gives meaning and direction to your communication.
We align messages, ideas, and campaigns with the DNA and communication objective.
We translate your business goals into content and advertising that connect and sell.
We think outside the box and differentiate ourselves with disruptive communication.
We design clear and actionable content families for each touchpoint.
We direct and review scripts, copy, photos, videos, and campaigns to ensure consistency and effectiveness.
We oversee the production of creative materials with a clear direction.
We guide your agency, internal team, or we create with you if you do everything yourself.
We evaluate and optimize to reduce advertising waste and improve real results.
We use technology like artificial intelligence as an assistant, not a replacement.
We ensure that everything your brand communicates has purpose, identity, and emotional connection.
STRATEGIC CREATIVITY MENTORING
Learn in an easy, fun, and practical way with exercises you can apply from day one.
Learn specific topics of strategic creativity and conscious perception with your personal mentor while we develop your brand, tasks, projects or professional goals.
Storytelling
Brand DNA / Your Manual
The brief
Goals and objectives
Creative Conceptualization
Brainstorming
Brand Heart - 360
Character and mask creation
Creation of communication families
Content creation
Video creation
The famous algorithm
AI as your best assistant
Effective advertising
MKT-T THERAPY
Become your own success story.
For the first time, the wisdom of Ayurveda and Conscious Marketing come together to transform your life and your communication. Identify your dosha and that of your brand, unlock your creativity, and communicate from what makes you unique.
When you are in balance, your communication is too.
And by understanding how you work... you understand how everything works.
The goal: to change perceptions, generate desire, and create a real connection.
Discover and balance your dosha to boost your energy and brand.
Explore your inner universe and the unique atmosphere of your brand (colors, sensations, ambiance).
Transform negative perceptions into positive ones through authenticity.
Learn to give and receive from your authentic essence.
Awaken your Agni (inner fire) and eliminate creative blocks.
Create a real and conscious connection with your audience.
Use the power of words to make an impact.
Enhance the experience to leave a lasting impression.
